April 14, 2008

Finding Your Niche On Ebay



A lot of eBay sellers start out sellinh odds and ends they have around the house- and for good reason. For items that are in good condition, you’ll probably get more money for them on ebay than at a garage sale. You probably have plenty of stuff that you’ll never miss and you really don’t need to store or dust anymore. And it’s a relatively risk-free way to test the waters of eBay selling.


If you can’t bear to part with anything you already have, start with products you know and hace experience with. Choose things that have demonstrable market demand (that is, you know people are buying them). Don’t make the mistake of selling only things you like, or the trendiest, coolest things you can find. If your goal is to make a profit- and it should be!- then you need to be selling things people will buy.


If you are considering selling an item, do a search on eBay and see if that product or similar ones are being offered for sale. If the market is saturated, you may want to reconsider trying to sell that product. At the same time, if absolutely no one else is offering the product for sale, you need to figure out if that’s because no one else has thought of it, or if it’s because no one will buy them.


Depending on the category, seeing a lot of similar items up for sale may work in your favor or againts you. For example, you may see a lot of the same item pop up in response to a search because people are buying. Or observes antiques seller Sue Rudolph, “It might also mean the market is flooded and no body wants it.” You have to do more than just count the listings, she says. Look at the individual auctions and see if people are bidding on the items-that will give you an indication of the strength of the market. Then check the completed auctions for the item you serached for. That will tell you what the item is selling for (if, in fact, it’s selling at all)